Global “Latch On” Day Comes to Mason City

MASON CITY, IA -  A global event is uniting mothers all over the world including north Iowa moms participating in Saturday’s “Latch On” Day event.

The nursing women are trying to break the world record held for the most women breastfeeding at once in one country.

Countries around the world take part in the event each year and according to local coordinators, it’s a perfect opportunity to bring attention to the health benefits behind breastfeeding.

“It’s where people are simultaneously breastfeeding at the same time. So during World Breastfeeding Week, this is when we have done this. At 10:30, your local time all around the world, people have gotten together and breastfed together,” said Beth Buchholtz, Nurse with the Naturally Nourished Lactation Services.

As nursing mothers made their way into the tents at Prairie Playground in Mason City, they were greeted by leaders of local support groups for empowering women in their rights to breastfeed.

“This is World Breastfeeding Week. World breastfeeding week is always the first week of August and it’s just to spread awareness of the benefits of breastfeeding and just to make it more of the social norm,” said Buchholtz.

According to an article published by the American Academy of Pediatrics, they affirm that “breastfeeding is a natural and beneficial source of nutrition and provides the healthiest start for an infant”.

In the same article they suggest breastfeeding for the first six months of a baby’s life, followed by breastfeeding in combination with the introduction of complementary foods until at least 12 months of age.

For more information on how you can take part in the North Iowa Connect Mom 2 Mom and Breastfeeding USA North Iowa Chapter, feel free to contact:

Beth Buchholtz, Lactation Counsultant: naturallynourished@live.com

Alissa Gomez-Dean, Breastfeeding Counselor: alissa.gd@breastfeedingusa.org

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